Functional Format for Resumes

While many variations of a Functional Resume are possible, as one can readily see by examining a book on resume writing, an example is provided below:

An Example of a Functional Resume

BETTY B. GOOD

777 Church Lane

Houston, TX 77002

713-555-1212

OBJECTIVE

A marketing research management position with a consumer goods company that requires strong quantitative expertise and proven leadership abilities.

EXPERIENCE

Marketing Research (seven years) 

    ● Directed research program that led to successful launch of $20 million Igloo cooler line.

    ● Initiated and conducted research that led to 10% improvement in advertising efficiency.

    ● Proved at Minute Maid that lower-cost pasteurization process would raise shelf lives 5%.

    ● Authored procedures for when to use univariate and multivariate statistics software.

    ● Discovered untapped ethnic marketing channels that increased profits by $3 million.

    ● Lowered analysis costs by 20% by purchasing inexpensive software packages.   

Management (seven years)

    ● Managed three professional employees and responsible for $750,000 research budget.

    ● Supervised two webpage developers and online survey project that annually saves $250,000.

    ● Trained five telephone surveyors and designed incentives that boosted calls per hour 15%.

    ● Implemented outsourcing programs that saved $500,000 without impacting productivity.

    ● Counseled a dedicated secretary on how to get help for her alcoholic husband.

Consumer Goods Marketing (nine years)

    ● Developed policy manuals for taste panel studies that were approved by senior management.

    ● Reviewed Federal Trade Commission rulings and made sure ad campaigns complied.

    ● Wrote advertiser screening policies that were approved by President of Minute Maid.

    ● Represented Minute Maid at Houston Independent School District's After School Events.  

AWARDS & HONORS

"Minute Maid President Award" for best profit producing idea in 1997.

"1996 Dean's Service Award" due to work on Houston Baptist fund drive.

SPECIAL SKILLS

Fluent in English and Spanish. Proficient SAS, SPSS and Microsoft products user.

EDUCATION

MBA in Marketing Research Houston Baptist University (3.6 GPA) 1997.

BS in Statistical Analysis from Texas A & M University (3.5 GPA) 1995.

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